TikTok Shop Training

Beauty is the #1 category on TikTok Shop — and Premiere students now learn how to be part of it. This training shows you how to build a personal brand, grow a real following, and turn your esthetics skills into income, right alongside your program.

It's a complete course from Jenn Lyles, a Top 1% TikTok Shop creator who built the playbook herself. Premiere Aesthetics Institute is among the first esthetics schools in the country to include it — built into your Aesthetics program at no extra cost to you.

11 self-paced modules | Built for beauty pros | Included free

 

Become an Aesthetics professional today!

Our educational philosophy is student driven. It is our belief that every student must make the choice to want a quality education and support this choice daily with a commitment to themselves as well as their professional success.

Are you ready to commit to excellence in learning? Will you bring the highest level of service and professionalism to your clientele? If so, Premiere Aesthetics Institute is the right fit for you.

A Real Playbook for Making Money on TikTok Shop

Most estheticians are sitting on a goldmine and don't even know it. Your product knowledge, your technique, and the trust your clients already place in you are exactly what brands are paying creators for right now.

This training gives you a step-by-step path — from your very first video to brand deals — so you can build a second income stream that works even when your treatment room is empty. No big following required.

The Opportunity Is Already Here

Beauty Leads TikTok Shop

Health & beauty made up 79% of all U.S. TikTok Shop sales in 2024 — $1.34 billion. The audience and the demand are already there.

You Don't Need to Be Famous

TikTok rewards engagement, not follower counts. An esthetician with a small, loyal audience can outperform a mega-influencer — and brands are actively looking for them.

Skills That Last a Career

Beyond going viral, you build real, transferable skills — branding, marketing, sales, communication, and analytics — that strengthen any path in the skincare industry.

79% of 2024 U.S. TikTok Shop sales were health & beauty

$1.34B in beauty & health sold on TikTok Shop in 2024

370M+ beauty units sold on TikTok Shop worldwide

44.7% of consumers buy from TikTok creators

What You'll Learn

A practical playbook for beauty pros — from your first video to brand deals.

  • Build Your Brand — A look and voice that's unmistakably yours

  • Grow a Following — Content that consistently attracts a beauty audience

  • Sell on TikTok Shop — Turn views into bookings and product sales

  • Confidence on Camera — Show up and create without second-guessing

  • Brand Deals & UGC — Paid collabs, negotiating rates, and partnerships

  • Analytics & Growth — Read your numbers and push through slow stretches

Delivered in 11 short, self-paced modules — watch between classes, at lunch, or at home — with Jenn's real income examples and viral-video case studies.

Learn From a Top TikTok Creator

Jenn Lyles · @jenn_lyles

Jenn isn't a classroom instructor — she's a working creator who figured out TikTok Shop for herself. Her second video ever earned $2,000 in nine days, and she grew that into a $500,000+ a year income stream.

Her course brings that real-world playbook to Premiere students — the actual strategies, income numbers, and videos behind her results. You learn from someone who's genuinely done it.

$8M+ in creator sales | 100K+ followers | Top 0.5% nationwide

Good to Know

Is the TikTok training really included?

Yes — it's built into your Aesthetics program at no extra cost. There's nothing separate to buy.

Do I need a following or experience to start?

No. The training is built for beginners — and in beauty, smaller, engaged creators often do best.

Will it help even if I never go viral?

Absolutely. You build branding, marketing, sales, and communication skills that strengthen any esthetics career.

When do I learn it?

Alongside your program, in short self-paced lessons you can watch between classes or at home.

Is it the same at all three Premiere locations?

Yes — Bend, Meridian, and Post Falls students all get full access as part of their Aesthetics program.